Other Ideas for our Anti-Piracy Campaign......

• Celebrity endorsement
• Posters
• Leaflets
• Radio adverts
• Put it up on different social networking sites, i.e. Twitter, Facebook, Tumblr, Youtube, Myspace, Bebo, etc.
• Merchandising, such as: Key rings, hoodies, t-shirts, bags
• Outdoor events- we could put up street shows, going to different youth clubs and groups, and presenting it to them

The Trailer: Our Anti-piracy advert

This is our final copy of our advert.


The objects we used and why we used them:


The mouths - The reason why we used the mouths is because it doesn't show the person's identity. This represents the fact that people who download off the internet, mainly remain anonymous.


Download Bar - Represents what happens when a movie is downloading.


Text at the end - This is to send our message across to the viewer and make the message stay in their heads.


Music - This brings tension to the viewer and the words 'I need a hero', at the end, is almost as if a person in jail, due to piracy, needs a hero to help them get out.


Jail Sound effect - This tells the viewer the outcome of downloading Pirate videos.


When making this video, we did make a few mistakes, but we edited them out. One of the mistakes was that our message at the end is really long. But we edited that and kept the main parts of the message. Also, we added a person saying 'don't' before they actually say 'stop'. But we found an error of the person probably saying 'Don't Stop', which goes against what we want people to do.