Official Anti-Piracy Film Analysis

Tuesday 18th January 2011: Today we discussed about LO3- the actual making of our poster or video or audio clip. We looked at the official anti-piracy film that are shown in cinemas. Then discussed how it is so effective. We then did Contations and denotations on it. Today we also decided, what groups we are going to be in; what each of us is required to do.
My group members

• Me
• Agata
• David
• Axhel

In our groups we then created a questionnaire.


Conotations & Denotations:

• Me:-

Camera Angle Shots/Movement/Position

Aerial shot: A guy stealing a TV- it looks as if someone is spying on him.

Zoom/reverse zoom: When the showing the screen of the computer download and the girl- Enphasing the fact that an innocent girl can do such a deed and that it’s wrong.

Low angle: They show a purse hanging on chair in a restaurant, while a man came and grabbed the bag and took it.

Close-up and variations: The computer was showing, that it was downloading and the girl doing it.

Wide shot: At the end of the video when the girl leaves when she’s finished and the computer was just sitting there.

Point of view: When the camera was focusing on the computer downloading, as if the girl is looking at it.

Pan: The camera moving around the girl as she is sitting in front of the computer.                             

• Axhel:-

Sound

Sound effects: Siren – To conflict the crime of a car being stolen.

                        Jail sound – To show the outcome of the crime (Piracy)

                        Gunshot sound – To outline some words when the text comes on screen.

                        Rewind sound – To synchronous with the rewinding of the advert.

                        ‘BOOM’ sound – To outline the word ‘wouldn’t’ in the appearing text.

Theme music/Tune:     Is played throughout the advert.

Sound bridges:            Sound effects such as the Siren bridges the scenes.

• David

Editing

Editing- they pieced together the film with titles as well.

Cut between scenes - Shots cut from between titles to short clips

Long take at the end - There is a long part at the end were the film is blank

Montage of scenes- Their is a build up to the initial point of the film of not stealing movies.

Conotation

It plays the same roles as a narrator would, it narrates the film

Clips are fast and constant which keeps the audience attention.